The Dangers of Perfect Attendance Awards in K-12 Education -
Are perfect attendance awards intended to help reduce absenteeism an outdated model? Some school leaders think so.
I’m a writer and editor with 4+ years of experience creating written content across wellness, lifestyle, education, technology, cybersecurity, mental health, and non-profit sectors. My work spans articles, blogs, campaigns, and web copy, always with a focus on clear voice, flow, impact, and personality (something AI cannot replicate).
With strong editorial judgment, I can shape content that’s engaging and precise. I have ghostwritten long-form pieces for thought leaders, created brandscripts and turned them into awesome, brand new websites and social content. As a copywriter, I know the importance of sharpening headlines, which David Ogilvy famously said is 80% of the importance of any good copy. I am also super detail-oriented, and I catch inconsistencies before they go live, while managing multiple deadlines with calm efficiency.
I’m proactive, communicative, and I bring curiosity and energy to every project. I love working with projects I genuinely find interesting! A career highlight was leading grant writing at the Crisis Centre of BC, where my work secured over $30,000 for suicide prevention, postvention, and mental health programs—an experience that underscored my ability to write with clarity, care, and purpose.
If it feels like a fit, I would love to hear from you and discuss your next project.
Are perfect attendance awards intended to help reduce absenteeism an outdated model? Some school leaders think so.
I wrote several grant applications in support of the Crisis Centre's innovative "Crisis Care Continuum" model, based on the information in this article.
A leadership pipeline doesn’t happen by accident. This article explores five practical ways to develop authentic leaders—from identifying potential and investing in mentorship to building accountability and celebrating growth.
Wrote social copy for Gallagher's Coffee Bar and Cafe (in Newport Village Mall).
Social media post for Daniadown Home. This client targets a mid-upper class market with a focus on the quality of their products and materials.
Developed Turpin's brand story and wrote copy for the website as part of Turpin's revamp, including Home, About, Service, and Resource pages.
Wrote copy and brand guidelines for full website for home renovation company in Texas, US. The company has a unique process that sets them apart from their competitors, and they wanted to show this in the copy.
Article written for a Vancouver-based yoga studio targeting prospective new yoga teachers
These are a sampling of student pieces (both long and short-form versions) I wrote for the "Sheridan Stories" in the 2017-18 Sheridan College Viewbook.
A concert review written for the CJSF radio station Burnaby, British Columbia