Nick Cowling

Copywriter / Content Writer

Australia

Life is all about embracing your passions and developing your skills. With writing I can do both.

As a skilled and innovative professional writer I know that writing must have personality and a character of its own to remain relevant. With my years of practical experience I know how to craft stories that excite and entice. I know how to authentically convey a unique tone of voice, and I can drive the reader to pursue a desired course of action.

When not writing I can be found screaming at the top of my lungs at a Western Bulldogs game, frequenting one of the many cafes in Melbourne's Inner West, or looking with envious disgust at the latest attempt to re-invent the burger.

Portfolio

WEBSITE CONTENT

NAB
Interest Rates Explained

Interest rates article designed to educate customers about the different types of interest encountered in various NAB products. Developed as a result of a content gap analysis when compared to competitors in the banking industry.

NAB
Additional information about International payments

Customer information page I oversaw the updating of as a part of the International Payments uplift project. This involved merging two similar pages into one and ensuring all onsite information was accurate, optimised, and accessible.

ADVERTISING COPY

realestate.com.au
708/250 Barkly Street, Footscray Apartment Copy

This is an apartment listing I wrote when my partner and I sold our apartment. I consulted with the real estate agents to make sure it met their tone of voice and complied with industry standards.

Skills Test - "Copywriting In Action" Short Course (RMIT)
Sennheiser Urbanite Copy Example

A project I completed during my enrolment at RMIT for the "Copywriting in Action" short course. I incorporated the techniques and methods taught to me, using my passion for headphone and audio equipment as the feature of the copy.

PROSE

Offset no. 11
Cruising in the Meadows

A semi-autobiographical story recounting one of the many Friday nights my friends and I might have had. Based around my youth in Altona Meadows, a suburb in Melbourne's West.

Offset no. 14
The Shrunken Giant

A short story that recounts a turbulent period in my life. Originally written as a form of catharsis, it was a bonus that it developed into a coherent story.

Casefile Podcast Script Submission
Elliot Rodger

A script I produced to be submitted to the true crime podcast Casefile. Based on the mass shooter Elliot Rodger this required a lot of research from a wide variety of sources including police reports, news articles, and videos.

ARTICLES

Weekend Notes
Truganina Park, Altona Meadows

Looking for a park that will offer a stunning view of Melbourne and the bay that is only 20 minutes from the CBD? Read on!

Stereostories
Holiday in Cambodia by Dead Kennedys

Ever had a song that immediately made an impact on your life? Thanks to some fine young Americans singing about Cambodia I had such an experience. This also doubles as a music recommendation.

REVIEWS

Weekend Notes
The Last of Us - Game Review

A review of a video game I played. I wanted to convey my enjoyment of the game through the review and I feel I succeeded in this aim.

Weekend Notes
Children of Men - Film Review

The most overlooked film of recent times Clive Owen stars as Theo in "Children of Men". Last one to die please turn out the light.